Why Kanye West’s $120 T-Shirt is… genius?

kanye-apc-white-shirt[1]

The purpose of this shirt is for the person who bought the shirt (and that person alone).  It’s a reminder that when you put on your t-shirt, you know the price.  You know how much money you have that you can afford to drop $120 on a novelty.  This confidence will undoubtedly make the person wearing the t-shirt, wear it better.

Additionally, this solves a problem in personal wealth perception, where items like undershirts and white t-shirts were always going to be the same price; they will always feel cheap.  Now, you can have wealth even when it looks like you don’t; a wealth so powerful that it resonates without any indication of why — you are wealth.

Anyone who simply “wears a white t-shirt” won’t have that empowered personal feeling of wealth.  That’s why you have to buy Kanye’s $120 brand.  It’s just enough that anyone could buy it if they really wanted to, but too much for anyone who isn’t rich to casually buy (like you would a white t-shirt).

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Lyrical Analysis: “DLZ” by TV on the Radio

The lyrics can be found here.  You can listen to the song below:

“DLZ” (‘Deals’) by TV on the Radio is a song that deals with “evil” and how it spreads.  The first half of the song describes how a loathsome protagonist rises in power; the second focuses on his impact.  Right away, the song hits you with a massive scale of sound, a crooning arriving from the highest dimensions of the cosmic sphere – the song is profound long before learning what’s being sung.  This elaborates the scale of the protagonist’s misdeeds, as if to suggest this is a dictator, high-end arms dealer or Walter White from Breaking Bad.  When the song closes, all that’s left is a quiet chanting: “This is beginning to feel like the dawn of a loser forever”.  While every human is mortal, one’s impact lives on longer than their life – good and bad.  If we take up “loser” characteristics, they may be passed on, forever.

Indirect metaphor is painted over “DLZ”’s lyrics like a coating.  Taken as a whole, however, all these symbols paint but one color – an angry crimson.  Furthermore, the paint is being thrown in frustration against the canvas, as if the painter has been remaking the same painting over and over, growing weary in the process.  Indeed, the first line of the song, “Congratulations on the mess you made of things,” is sung with condescension and jest, summing up the song’s tone in half a sentence.

“To reconstruct the air” is impossible and the protagonist fails in his attempted reconstruction (making “a mess of things”).  Oxidation is a process in which electrons are lost – this may seem out of place until making the connection that the song is describing the loss of the soul in three sentences.  For going against what’s natural (“reconstructing the air”), you’ve dug yourself into a hole from which you cannot escape (the “mess you’ve made” / “compromise you owe”) and now you’ve lost your soul (the soul representing the electrons lost in oxidation).  Ironically, it’s beginning to feel like the dog (the loathsome protagonist) wants a bone (is starting to feel guilty / wants a break).

If the first verse provided exposition into how the protagonist turns evil, the second describes why he remains evil.  He “forces his fire” then “falsifies his deeds” – his malicious wishes are subjected to the world and when it’s time to answer consequence, he covers up ever being involved in the first place.  The song implies not only does the protagonist avoid accusation; he becomes rich off of his misdeeds.

Unfortunately, no amount of fortune could ever fill the vacuous void of his soul; regardless, the protagonist still tries to satisfy this emptiness with further wealth and power.  This is the beginning of the end, the point of no return – when evil becomes impossible to sustain with a sane mind (“This is beginning to feel like the dog’s lost her lead”).  Again, the song is implying the protagonist has found great success, perhaps even admired by many, but has lost the spark (oxidation/soul) which made him admirable in the first place.

It is now when Tunde cries out “This is beginning to feel like the long-winded blues of the never” – this is beginning to feel like there is no going back.  There is no hope, escape or plan-B.  The protagonist is so consumed by greed that he’s essentially dying (“curling up slowly”) and now looks to bring the rest of the world down with him (“finding a throat to choke”).  He descends down this self-made spiral so fast and with such reckless abandon, it could be compared to a train running itself off the tracks (“barely controlled locomotive”).

At this point, the only thing in his future is downfall – with a tunnel-vision, he ignores all outside perspective and hope (“consuming the picture”).  Again, the song references the protagonist’s desire (“static explosion”) to pass along his disease to whomsoever gets in his way (“devoted to crushing the broken”) so that they too will suffer in the same hell (“shoving their souls to ghost”).

What’s the result?  Eternal admiration; his likeness objectified into stone (“eternalized; objectified”).  His “sights” were set powerfully upon the top and the song has revealed the extent of his success.  However, this is where he begins to face criticism, as Tunde once again observes, “This is beginning to feel like the bolt’s busted loose from the lever” – he’s gone mad with power.  Unhinged, derailed, insane – the public is catching on.

The narrator now enters the song as a second character, the antagonist in this case, and asserts how impossible it would be to ever fall victim to the protagonist’s evil nature (“Never you mind, death professor! / Your structure’s fine; my dust is better!”).  This insult about “dust” seems to say “Regardless how massive or complex these structures are (“eternalized; objectified”), there’s more substance to be found in the dust from my footprint, however small it’s impact may be.”  Additionally, in the same stanza is a jab toward those who are “weak” enough (“your victims”) to be swayed by the promise of power, to the point where they give everything to reach it (“fly so high”) only to realize that at the lowest pit of hell, there’s nothing to do but drag others down with you (“all to catch a bird’s eye-view of who’s next”).

Swept away in hatred for the protagonist, the narrator continues preaching upon his soapbox.  “Love is life!  My love is better!” Tunde declares.  It’s emancipation from any remaining connection the narrator has to this narrative of evil.  He theorizes if more people weren’t “confused with who’s next”, our “eyes could be the diamonds” – our transcendent focus would astound all, the same way a diamond’s shine would catch anyone’s attention.

He elaborates — “Your shocks are fine – my struts are better” – while power’s hypnotism is profound, the ability for the narrator to cast it aside allows him to rant (“strut”) with superior ease.  Still, there’s another reference to how many are swayed by twisted promises (“Your fiction flies so high”) and how these people are past the point of self-correction, for they are tumbling down the spiral (“Y’all could use a doctor / who’s sick? / who’s next?”)

Pen-ultimately, the narrator sings how his love is electric, crystalizing into the psyches of everyone whom experiences it.  Thus, the impact will last longer than any statue or monument.  Promising how “all could be the diamond fused with–” the narrator interrupts himself: “—who’s next?”  Does he question who is next to rise, or fall?  The song ends soon after.

Though filled with abstract metaphor, the song’s overall tone is quite simple to grasp.  From here, you can translate this general narrative into something much more specific.  It is easy to fixate on the song’s phonetic title, “Deals”, as if to say this is a song about the power structure in our society and how TV on the Radio have an antidote – musical expression (“electrified – my love is better!”).  However, the song is as applicable to trust issues in a relationship as it is to a critique on organized religion.  Regardless what you choose to read into and what you choose to exclude, the ending of the song is very much about liberation and the mentality one develops when freed.  What you are being liberated from, is up to you as a listener to decide.

A Tragic Dilemma

Lately I’ve been seeing rather frequent headlines for plane crashes with many fatalities. The nature of this news and it’s morbid presence amongst the rest of the news inspired the following write-up.

Background:

Every day, people die. Despite the obvious, it would seem that we view death with a rare and uncommon eye — but the advent of unprecedented connectedness throughout the world allows us to see otherwise. Many choose to ignore these headlines, primarily under the logic that dwelling on such a thing is only sure to generate negative and depressing thoughts and attitudes. What many fail to realize is that to hide such information is to delude reality. You cannot simply pretend that these horrible events do not happen, despite how hard it is to empathize with that which seems impossible to one’s own lifestyle. News-based media reports on tragedy for that reason, as it generates attention because I think, deep down, that we all wish we could make our peace with the very simple fact: “You will die.”

A Tragic Dilemma:

  1. Not everyone wants to read about death in the first moments of their mornings.
  2. However, you cannot exclude tragedy, because above everything else it’s inhumane not to, at the least, acknowledge the existence of the suffering of fellow human beings.

The Solution:

Offer a website devoted to tragedy, thus implying that other media outlets should perhaps devote a portion of their own medium to tragedy. Create an outlet that consistently reports on tragedy, as to allow news to cater to things that affect the reader on a more localized level (and in the year 2011, localized means everything and anything anywhere on the globe that either impacts or interests you). Having a separate medium ENTIRELY for tragedy would have the potential to increase overall empathy to humans in other parts of the world, without adding a deathly slant to what’s immediately relevant to your day. This is why I’d love to see someone start a project of this nature, or at the least see news websites move tragedy to it’s own section. Such a project could easily come to life online, posting links to various tragedies currently generating discussion throughout the global community. Ideally the aim would be to provide an archive of relatively significant tragedies available to the general internet public, while being self-aware of how taboo the concept is viewed when facing such an open audience.

Organizing The Taboo:

The question is, how Meta do you take such a concept? I believe that is possible to allow for a rating system prioritizing certain tragedies over others if we are not looking at such a thing in a personal manner. If you step back and realize that death is a very common concept that seems to have been tucked away into taboo discussion, it quickly also becomes apparent that there are non(/hardly)-preventable, uncommon deaths that generate a higher interest level simply due to their uncommon nature. Why not categorize? Why not make the navigation of an archival of such events easier? It is in this light a rating system comes off less amoral and more logical. This hypothetical website could present this medium with a slight hint of self-awareness, as if to say the events reported upon the website are clearly excellent examples of unexpected tragedy that remind us of that very fact — you, will, die.

Profit:

The only way the website would be able to maintain a sense of moral standing is if all future (if any) successful profit from ad revenue would be given to a reputable charity (which genuinely gives all of its money to those in need). If there is to be any profit off a website which maintains its existence by reporting upon loss & injury, it should go directly into the pockets of the victims in need. This is why to report upon death in such a way and not donate at least a portion of one’s profits to charity is absolutely amoral.

Conclusion:

Why share this idea?  Why not simply start the website on my own?  To truly make this a successful project, one would have dedicated a significant amount of time each day to aggregating tragic news, sorting through what is most significant.  I feel that such a task would be too depressing to come back to day-after-day.  However I throw it out into the open because I believe that if someone with a decent moral standing were to undertake this idea, the end result could potentially benefit charitable organizations and thus those whom these tragedies directly affect.  Additionally, the initial observation itself (“A Tragic Dilemma”) which inspired the idea for the website is worth pondering.

“Love Of Money Is The Root Of All Evil”

“Money” is an illusionary concept. As wealth accumulates, it is only inevitable that one will begin to mentally prioritize this illusion above all else. Materialism can create a heaven on earth, sure, but only upon the surface — past the novelty, money is lifeless and by itself cannot create or seriously maintain any emotion – let alone happiness. Enjoyment from life stems from one’s mindset, and when this mindset is shaken from illusion, it creates behaviors which many would refer to as “evil”. The statement could perhaps be rephrased, “Money is illusionary, and man’s repeated tendency to attach himself to this illusion fuels the evil of this world.”

(It is possible to have a large sum of money while still maintaining one’s core principles/self/character, but after a certain point your entire world becomes that of an illusion. Fame, success, connections and praise can be experienced in varying degrees, whether through a thankful smile or outright Beatlemania. Money is certainly a temptation, and thus the root of illusionary indulgence — but the individual is the resistance.)